A massive fleet of black and white BMW luxury sedans parked in front of the Seoul World Cup Stadium for the 2025 ICONS Match.

2025 ICONS MATCH

2025.09.14 ~ 2025.09.27 / Seoul, South Korea

  • Airport protocol services for international guests visiting for the sports event

  • Individual VIP vehicles provided using BMW-sponsored cars

  • Transportation services for comfortable travel to the stadium, banquet events, and more

  • Dedicated operations team assigned for stable management throughout the event period

A lineup of premium BMW 7 Series sedans prepared for VIP protocol services at the ICONS Match outdoor staging area.

The 2025 ICONS Match was a large-scale international sports event held in Seoul, South Korea, featuring globally renowned football players and VIP guests. GroundK participated as the official transportation partner, providing airport protocol services for international guests as well as individual VIP vehicle services using BMW-sponsored cars. Transportation operations covered a wide range of movements, including airport transfers, stadium access, official banquets, and after-event programs. A dedicated operations team was assigned throughout the event period to ensure stable coordination and consistent service quality, supporting both event logistics and brand-related activities associated with the BMW sponsorship program.

Wide view of the outdoor mobility staging area featuring rows of BMW SUVs and sedans for the 2025 ICONS Match operations.
A fleet of BMW X7 SUVs with official event decals lined up in an underground parking facility, ready for coordinated dispatch.
Side profile of a black BMW luxury sedan featuring FC Online ICONS Match Nexon and Kolon Motors decals in a staging area.
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